

Telford businesses enter a World Cup nation draw for just £150 — every penny goes to cancer care at Princess Royal Hospital. If your nation wins the World Cup, you win £200 in Brewery Inn vouchers.
FIFA World Cup 2026 · Tournament begins 11 June
22 May 2026
Last day to register your business
29 May 2026
Nations drawn live — hosted by Shaun Davies MP
11 June 2026
Tournament kicks off — follow your nation
11 July 2026
Drinks reception & watch party at AFC Telford United
The Lingen Davies Sunflower Appeal exists to bring a dedicated cancer treatment centre to Princess Royal Hospital — so that Telford's patients can receive world-class care without leaving their community.

The campaign to bring a cancer centre here — to the hospital that serves Telford — is what this sweepstake supports.
For decades, cancer patients from Telford and the surrounding area have had to travel to Royal Shrewsbury Hospital for treatment — a round trip that can take over an hour, often while managing the physical and emotional toll of chemotherapy, radiotherapy, or surgery.
For many patients, that journey is made multiple times a week, for months at a time. For elderly patients, those without cars, or those caring for young children, it is not just inconvenient — it is a genuine barrier to care.
Why this matters — in numbers
“Cancer doesn't wait. Neither should patients. Bringing a cancer centre to Princess Royal Hospital means Telford's families can face the hardest moments of their lives without the added burden of a long journey — and with the support of their own community around them.”
Want to learn more about the Sunflower Appeal?
Visit the Lingen Davies Cancer Fund website for the full story.
£150 entry fee
Your business pays a one-off £150 entry fee. Every single penny goes directly to the Lingen Davies Sunflower Appeal — no admin costs, no deductions. The winner's £200 dining voucher is donated separately by The Brewery Inn.
Public & transparent
Every entered business is allocated one of the 48 FIFA World Cup 2026 nations in a live, publicly witnessed draw. The process is fully random, independently overseen, and every business is notified of their team in writing.
Follow every match
Fixtures, results, and standings are updated here throughout the tournament. Follow your nation's journey from the group stage through to the final — and see how Telford businesses are doing along the way.
£200 Brewery Inn vouchers
The business whose nation lifts the World Cup trophy wins £200 in Brewery Inn vouchers — donated by The Brewery Inn as prize sponsor. Your entry fee goes entirely to the Lingen Davies Cancer Fund.
48 businesses × £150 = £7,200 — every penny donated to the Lingen Davies Cancer Fund. The £200 Brewery Inn vouchers are sponsored separately by The Brewery Inn — nothing is deducted from entry fees.
Publicly witnessed draw
The team allocation draw is conducted live and open to all participants and community observers.
Fully randomised
No business can choose or influence their nation. Every entry has an equal chance of drawing a strong team.
Full financial transparency
48 entries × £150 = £7,200 total. Every penny donated in full to the Lingen Davies Cancer Fund. The winner's £200 Brewery Inn vouchers are sponsored separately — nothing is deducted from the entry fees.
Written confirmation
Every business receives written confirmation of their entry, their drawn nation, and the prize terms before the tournament begins.
The business whose nation wins the World Cup takes home a £200 dining voucher for The Brewery Inn — the perfect excuse to treat your whole team to a celebratory meal. Donated by The Brewery Inn as prize sponsor. Your £150 entry fee goes entirely to the Lingen Davies Cancer Fund. Plus, you'll receive a winner's trophy to keep.
T&Cs: Voucher is valid for food only and must be redeemed in a single sitting. Subject to availability — advance booking recommended.
Every penny of your £150 goes to the Lingen Davies Cancer Fund · Prize donated by sponsors
A large, professionally designed poster to display in your premises — track every nation's progress through the tournament and show your community involvement.
Every participating business receives a commemorative charity match ball — a lasting memento of your involvement in the campaign.
An exclusive drinks reception and World Cup semi-final watch party at AFC Telford United — open to all participating businesses.
Drinks reception to celebrate Telford's business community coming together
Connect with other participating organisations from across Telford
Hear directly from Lingen Davies Cancer Fund about the impact of your support
Watch the World Cup semi-final together on the big screen
Take part in a fun penalty shootout on the pitch
Three brilliant local businesses have stepped up to make this fundraiser possible — sponsoring the prize, the venue, the printed materials, and the charity footballs.

The Brewery Inn are donating £200 in vouchers as the winner's prize — meaning the prize costs entrants nothing. Every penny of the £150 entry fees goes directly to the Lingen Davies Cancer Fund. The Brewery Inn's generosity makes that possible.

AFC Telford United are hosting the exclusive semi-final event on 11 July 2026 — opening their ground to all participating businesses for a special evening watching the World Cup semi-final together, with a penalty shootout on the pitch.

Shropshire Printing are sponsoring all printed materials for the fundraiser — including the large sweepstake tracking posters that every participating business receives — and are also donating a charity football to each participating organisation.
Interested in sponsoring?
If your business would like to sponsor an element of the fundraiser — prizes, printed materials, or the semi-final event — get in touch.

Every registered business is invited to an exclusive drinks reception and World Cup semi-final watch party at AFC Telford United — celebrating what Telford's business community has achieved for cancer care, together.
AFC Telford United
New Bucks Head Stadium, Telford
Included with every £150 business entry — no extra cost
What to expect
Drinks reception
Kick off the evening with a drinks reception — a chance to relax, celebrate, and connect before the big match.
Semi-final watch party
All participating businesses gather to watch the World Cup semi-final together on the big screen at AFC Telford United.
Penalty shootout on the pitch
Take to the AFC Telford United pitch for a fun penalty shootout — a proper footballing experience.
Meet Telford's business community
A rare chance to connect with fellow business owners from across Telford in a relaxed, celebratory setting.
Hear from Lingen Davies
Representatives from the Lingen Davies Cancer Fund will share the impact your support is making.
2 businesses have registered. 46 places remain. The draw will be conducted once all 48 spots are filled.

Shaun Davies MP
Brewery Inn
Your business
Register — £150
Your business
Register — £150
Your business
Register — £150
Your business
Register — £150
Your business
Register — £150
Your business
Register — £150
Your business
Register — £150
Your business
Register — £150
Your business
Register — £150
Your business
Register — £150
Your business
Register — £150
Your business
Register — £150
Your business
Register — £150
Your business
Register — £150
Your business
Register — £150
Your business
Register — £150
Your business
Register — £150
Your business
Register — £150
£150 entry · 46 places remaining
· Draw conducted once all 48 are filled
Tournament begins 11 June 2026. Results and standings will update here throughout the competition.
Full fixture list available from 11 June 2026 · Results updated live

Growing up in Dawley, I've seen first-hand how cancer touches families across Telford — including my own. Like so many people here, I know what it means to watch someone you love go through treatment, and how tough that journey can be.
That's why the Lingen Davies Cancer Fund Sunflower Appeal is so important.
It's about bringing more cancer care closer to home — right here in Telford — so that people can access the support and treatment they need without having to travel further afield at what is already one of the most difficult times in their lives.
This is about dignity, fairness, and backing our community. It's about making sure that families in Telford get the care they deserve, closer to where they live.
And it's why I'm proud to support the appeal and bring our local business community together behind it.
Registration takes two minutes. Payment is arranged by email — no card details required here.
Free charity football
Free giftEvery registered organisation receives a charity football — donated by Shropshire Printing. Yours to keep, whatever happens in the draw.
Poster for your premises
A professionally designed A3 poster to display in your business, showing your nation and supporting the Sunflower Appeal.
Drinks reception & watch party invite
All participating businesses are invited to an exclusive drinks reception and World Cup semi-final watch party at AFC Telford United on 11 July 2026.
How would you like to enter?
Payment method
Your money goes directly to charity
Every penny of every entry fee is donated in full to the Lingen Davies Cancer Fund. The winner's prize is donated separately by The Brewery Inn — nothing is deducted from your entry.
No payment details required here — we will arrange payment by email after confirming your registration.